My Journey

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I was born in Cape-Town South Africa, in April 25, 2006. Cape Town is a beautiful city and I highly recommend you visit! I lived there until I turned 5 years old and then I moved to America.

At the age of 10 years old, I was given a PC: An all-in-one PC for my schoolwork. I played Roblox. About a year later upon Fortnite's release, I played that too!

At the age of 10 and a half years old, I created a YouTube account and gained 80 subscribers in 3 months. I later quit due to slow progress.

After a long break at 15 years old, I created a TikTok account and got popular quite fast. The video that made me go viral, was a trend I brought to Roblox: "Hit the Woah in Roblox VR"

I created my YouTube channel about a year and a half later. Over time, I was able to gain 960,000 TikTok followers and 250,000 YouTube subscribers.

"3uben" is my current username on all platforms. From Roblox to TikTok to YouTube, 3uben is the name I go by. Many people have read it as Buben, but the real pronunciation is "Ruben." Want to know how it was created? Let me explain.

One day I was thinking of some cool usernames to create after having scratchpole3 for a while. scratchpole3 was created due to my cat using a scratchpole, plus the 3, which was a random number I thought of.

That day, I tried to make as many usernames as I could think of. I guessed unused usernames, searched username generators, and spammed characters into the username box.

In defeat, I decided to move the 3 in place of the R in "Ruben" (my real name) as I thought it would work. Little did I know, it did!

I liked the look of the name 3uben. I had it for months on Roblox before creating the social media account you know today.

I grew by bringing over a trend you might know me for: "Hit The Woah in Roblox VR"

One day I was scrolling though my for-you-page and I stumbled across the "Hit the Woah" trend. I decided to recreate it in Roblox VR as I recently acquired a headset and decided to give it a shot. The video immediately went viral with 1.5M views in the first day! I created about 13 more of this series and followed up with another trend called: "Holding my Hands out in Roblox VR and seeing what they do!" 

Both of these trends helped me leap into my phase of content creation, which was overtaken by short skits I would recreate.